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Building Great Tech

7 Interview Biases Costing You Customers (And How to Fix Them)

18 Dec 2025

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In this episode of the Building Great Tech podcast, hosts Simon Hook and Anastasija Krysa outline the top 7 interview biases that are stopping you and your startup from getting accurate user feedback! 86% of startups dismiss the most important feedback! Are you putting your efforts in the wrong place? Interview bias can cuase founders to validate their vision and NOT satisfy what user actually need. Simon and Anastajia outline the most dangerous biases and offer specific solutions to help you maximise your feedback! Follow us on Linkedin! https://www.linkedin.com/in/anastasijakrysa/ https://www.linkedin.com/in/simonvhook/ Building Great Tech is the podcast that helps mission-driven tech businesses become more profitable and customer-focused. Whether you're just starting out or optimising what you’ve already built, each episode helps you drive conversion, retention, and real business growth. We dive into customer-focused strategies, killer product experiences, ethical tech, team dynamics, and smart roadmaps. Expect expert interviews, startup case studies, and practical advice to help make your tech profitable, scalable, and deeply aligned with your mission. Build better tech. Serve more customers. Scale with purpose.

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