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Built To Grow Fitness Business

Black Friday Workshop Strategy And Recap

28 Oct 2020

Description

Of all the years, we reckon that this year’s Black Friday will break records because retailers and other businesses have moved online. People are buying online, and as gym owners, we need to be online too. Now, you might be wondering what type of offer you need to make for Black Friday. We advise you to sell what you do normally do, and this means your gym membership.The idea behind how we structured our Black Friday packages was to have a good, better, and best option. The good will be the low level but good enough to make it worth it, especially considering the fact that we will not be spending any money on advertising. We’ll be marketing to our existing email lists.Talking of email lists, you need to work on yours between now and Black Friday to see better results. Cleaning up your lists, working on the value you are providing, and improving the opening rates are some of the things you should be doing in preparation for the big sale.Tune in to this episode to learn more about our winning Black Friday strategy and how you can implement it to win big.Key TakeawaysTim being named on Keap’s advisory board (01:18)Why we think this year’s Black Friday will break records (08:44)What you should offer for Black Friday (09:36)Do you own your traffic, bro (11:13)Black Friday sales funnel (12:09)Why you need to work on your email list before Black Friday marketing (14:35)Additional Resources:----winninggym.com/workshop----www.PFMarketingSolutions.com/Callpfmarketingsolutions.com/automationwww.CLACourse.comwww.ProFitGPS.netMarketing Talk with Fitness Professionals Facebook Grouphttps://PFMarketingSolutions.com/Data--If you are interested in a free audit for your gym, visit http://bit.ly/free_gym_audit--You can find out more about Tim and the strategies covered in this episode by checking out our website.--Would you rather watch the video version instead?Head over to our YouTube channel to watch this episode by going here--If you don't already have my book, get your copy FREE here.--Connect with Tim:Schedule A CallFacebookInstagramLinkedInConnect with Randy:FacebookInstagram--Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

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