73. Social Media Marketing Is Dead. What Should You Do Instead?

Think social media is the only way to grow your business? Think again. In this episode, Amanda C. Watts shares how she built her business using offline strategies; networking, speaking, writing, and personal outreach. Learn how to establish authority, gain high-value clients, and create long-term business growth without relying solely on social media.Key Takeaways:Direct Outreach Builds Trust : A well-crafted email or personal phone call can open doors that no amount of social media engagement can.Community Involvement Strengthens Brand Visibility: Sponsoring events, running workshops, and engaging in local media create deeper, trust-based relationships.Leverage Existing Client Relationships: Happy clients are your best marketing tool; referrals and testimonials can boost credibility more than any ad campaign.Public Speaking Establishes Authority: Speaking at industry events positions you as an expert and creates immediate trust with potential clients.Writing A Book Expands Your Reach: A book showcases your expertise and serves as a long-term marketing asset for attracting clients.Podcasting Builds A Loyal Audience: Engaging with listeners regularly helps create deep connections and authority in your industry.Your Story Is Your Greatest Marketing Tool: Authentic storytelling helps you stand out, resonate with your audience, and build trust.Want more? Join THE FREEDOM TRIBEHere's all the FREE BONUSES you'll receive when you join our exciting community on Skool; The Freedom Tribe Global Community Of Peers: CPAs, accountants, fractional CFOs, bookkeepers and finance professionals from all over the world sharing ideas, best practice and innovations with each other. Digital copy of Amanda's NEW BOOK, the Business Advisor Playbook: 300+ pages that will transform your approach and share the strategies you need to create, sell and deliver business advisory services. Digital copy of 500:200 Model™ Guide: My tried-and-tested formula for taking home at least 200K with business advisory revenue of 500K. 12 Days Of Business Advisory video series: that walks you through creating the perfect advisory offer. Hand Picked And Categorised episodes of the Business Advisor Podcast to accelerate your journey from a compliance-led to an advisory-led practice. PLUS: There are a few other surprise bonuses that can be UNLOCKED once you are inside the community: Get Clients Course and 5 Day LinkedIn Challenge. Super excited to see you there, and looking forward to helping you achieve all that you want in life. -Speak to you in the next episode...

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