Cracking crowdfunding during COVID with Paul Newton [S2 E9]

Podcast show notes – Paul Newton (Episode 9 – 25 April 2024)Guest: Paul NewtonTitle: Cracking Crowdfunding during COVIDWelcome to another episode of Business Book Bites. I’m Karen Williams, The Book Mentor, and in today's episode, I had the pleasure of sitting down with the charismatic and dynamic Paul Newton, the voice behind MentalTheft. Paul is a leading expert in cybersecurity and has gained popularity for his captivating and entertaining approach to educating people on the issues of scams, theft, and cybersecurity. During our conversation, Paul shared insights about his book ‘Mental Theft: Your Mind is the Weakest Link’, including the story of how he came to write the book during Covid-19 and his crowdfunding success.  We also delve into Paul's journey from a jobbing magician to an internationally sought-after speaker and the impact his book has had on his business. Paul also offers practical writing and security tips. This episode is a must-listen for anyone interested in cybersecurity, crowdfunding, or navigating the world of international speaking.  Get the Business Book Bites Best Bits from all our episodes in series two in one simple to consume guide. Go to www.librotas.com/bbb2 Highlights: Embrace Your Voice: When writing a book, it's important to maintain your authentic voice. This helps create an emotional connection with the reader and makes your message more impactful. Overcome Challenges: Writing and publishing a book often involves facing self-doubt and challenges. However, with the right support and determination, you can overcome these obstacles and achieve success. The Reluctant Crowdfunder: Don’t be afraid of asking for help. Crowdfunding more than surpassed Paul’s expectations and led to a wealth of opportunities for the book.Bio: Under the brand MentalTheft, Paul Newton has become the biggest voice for bridging the gap between cybersecurity experts and the average person. As a charismatic and exciting entertainer, Paul wows and captivates audiences, all whilst educating them on the issues of scams, theft and cyber security. Loved by industry experts and everyday people alike, Paul and his team are helping to increase security and to fight crime. Paul is the author of MentalTheft – Your Mind is the Weakest Link, which is all about how a mind reader could steal your personal information. Website: https://mentaltheft.co.uk/product/mentaltheft-book-paperback Socials: https://www.facebook.com/MentalThefthttps://twitter.com/mentalthefthttps://www.instagram.com/mentaltheft  Time stamped overview:05:28 Quickly wrote a book, struggled with structure, succeeded.07:39 Reluctantly embraced crowdfunding, expressed appreciation for support.11:45 Magician travels for gigs, prioritises family time.18:05 Many are affected by mental theft, causing harm.19:26 Paul Newton helps victims of financial fraud.23:28 Use two factor authentication on all accounts.27:36 Embracing mental theft on various social platforms.Keywords: Paul Newton, mentaltheft, cyber security, scams, mental theft, speaking, entertainment, magic, personal profiling, disc profiling, firewalk, book, author, crowdfunding, self-publishing, international speaking, keynote speaker, magician, password manager, two-factor authentication, writing, stories, promotion, mind reading, book writing, book coaching

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