Evolution, Quality & Building A Potato Empire. Tom Keogh (Keogh's Crisps)

Hire world-class accountants and in The Philippines. Visit Outsource Direct to scale your operations with higher flexibility, maximum efficiency and much lower costs.Subscribe to the Business Builders Newsletter for the very best ideas I've discovered on business and personal growth.In Episode #66 of Series 8, I speak with Tom Keogh, founder and managing director at Keogh's Farm. Tom shares insights on the evolution of his family business from a modest potato farm to Ireland's largest homegrown potato crisps brand, exporting to over 20 countries. Listeners learn about the key challenges and successes faced by Keogh's, including an in-depth discussion on their focus on quality, strategic branding, and overcoming industry difficulties. Tom also touches on the significance of sustainable practices and global philanthropic efforts, alongside his long-term vision of making Keogh's a globally recognised brand on par with icons such as Guinness and Kerrygold.CONNECT WITH CONOR:LinkedInCONNECT WITH TOM:LinkedInInstagramWebsiteSupport Neurodiversity Ireland—an organisation committed to promoting understanding and advocacy for individuals with neurodiverse conditions  like autism, ADHD, and dyslexia.  Neurodiversity Ireland  works to create a more inclusive society through community support and educational programs. Learn more and find out how you can get involved at neurodiversityireland.com. Together, we can make a difference!Produced by Jetbooks, Chartered Accountants Ireland.

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