Ever felt like your Instagram content isn’t working the way you want it to? You’re definitely not alone, and there’s nothing wrong with you!But the truth is, you NEED a strategy. Most therapists are posting and expecting every piece of content to magically convert into a client.Not all content is designed to do the same thing. When you understand the purpose behind each format, Instagram suddenly becomes sooo much easier, fun, AND effective!In today's episode, I'm talking about the Instagram content format to focus on for success as a therapist.In this episode, I cover: How to use reels to attract new people + increase your Instagram growthHow carousels nurture your audience & clearly position you as an authorityHow stories build genuine connection & drive warm, aligned conversionsHow using all 3 formats creates a simple + strategic content flowConnect with Kelly:Follow on Instagram @businessoftherapy and @sitwithkelly Check out the Business of Therapy websiteMake sure to hit follow/subscribe so you never miss an episode!Resources & Links:Reels Membership This episode is sponsored by Alma, the financially rewarding way to go in-networkI recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace periodPrivate Practice Academy Bundle (PPA) Business Coaching Waitlist Free trainingCaption GuideMentioned in this episode:FREE Training: How to Market & Grow Your Private Practice on Instagram

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