The Authentic Advantage: How Adelle Thompson Built Her Business on Being Herself

In this Career Coaching Secrets episode, host Rexhen interviews Adelle Thompson, founder of AT&Rich. Adelle, a career change and confidence coach, shares her journey from HR and recruitment to building her own business in 2019 after a period of informally helping friends and family.She specializes in helping women aged 25-40 who are seeking fulfilling, high-income career changes. Her coaching focuses on helping them "sell their value" by translating their existing skills to a new industry. Adelle's approach is unique because she still works part-time in corporate HR, which keeps her in touch with the current job market.Adelle’s marketing relies on LinkedIn, Instagram, and TikTok, using short-form content to drive people to her podcast for deeper engagement. She advises new coaches against investing too early in platforms they don't need, instead highlighting the value of masterminds and community. Her main challenge is maintaining consistency and authenticity, which she believes is key to attracting the right clients.Her final advice for coaches is to "not water yourself down" and to be fully authentic, as your genuine voice will attract your ideal clients.Connect with Adelle Thompson:Website: https://www.atenrich.com/LinkedIn: https://uk.linkedin.com/in/adelle-thompson-18499125Podcast: https://open.spotify.com/show/38hMylwBUuYsEYiMCVQdVQSupport the showYou can also watch this podcast on YouTube at:https://www.youtube.com/@CareerCoachingSecretsIf you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com Get Exclusive Access to Our In-Depth Analysis of 71 Successful Career Coaches, Learn exactly what worked (and what didn't) in the career coaching industry in 2024: https://joinpurplecircle.com/white-paper-replay

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