In this episode of Case Studies, Casey sits down with Justin Juntunen - founder of Cedar and Stone Sauna - to explore why the ancient practice of sauna bathing is finding new life in the heart of modern wellness. What starts as a conversation about custom craftsmanship and cardiovascular benefits quickly unfolds into something deeper: a dialogue on slowing down, creating meaning, and pursuing a business with soul.Justin shares his journey from building saunas with his grandfather in Minnesota to leading a company that crafts world-class sauna experiences, from private homes to luxury resorts. More than just heat and steam, his mission is about reconnecting people to their bodies, their breath, and each other. Together, they unpack the science, cultural traditions, and spiritual rituals behind the sauna movement, and why it's resonating with high performers and families alike.From dopamine to discipline, cold plunges to community, this is a powerful conversation on how health practices can become life practices—and why excellence is always handcrafted.Connect with Us:📸 Instagram: case.studies.podcast🎥 YouTube: Case Studies with Casey Baugh🌐 Website: www.casestudiespod.comFollow Justin Juntunen & Cedar and Stone:🌲 Website: www.cedarandstonesauna.com📸 Instagram: @cedarandstone_sauna00:00 – 00:45 | Welcome & Guest Introduction00:45 – 02:30 | Origins of a Sauna Movement02:30 – 05:15 | Daily Rituals & Transformative Benefits05:15 – 08:50 | Science Behind Heat & Cold Exposure08:50 – 12:26 | Resilience, Recovery & Healthspan12:26 – 15:29 | Generational Wisdom & Longevity15:29 – 18:56 | A Multi-Sensory Human Experience18:56 – 22:55 | Kids, Connection & Unexpected Joy22:55 – 28:40 | The Soul of a Business28:40 – 33:34 | From Dream to Reality33:34 – 36:23 | Building with Purpose & Passion36:23 – 41:25 | Asking Bigger Questions41:25 – 45:19 | Craftsmanship & Culture Collide45:19 – 49:57 | Rituals, Rest & Resetting in 202549:57 – 54:08 | Practicing What You Preach54:08 – 59:03 | Long-Term Vision for Life & Business59:03 – 01:04:23 | Longevity, Happiness & Health for All Ages01:04:23 – 01:06:05 | Closing Thoughts & Future Vision Hosted on Acast. See acast.com/privacy for more information.
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