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Cash Flow Positive

Part 1: How to make your STR unique with Micro Designs

01 Jul 2025

Description

Is your short-term rental just blending into the crowd? In this episode of the Cash Flow Positive podcast, Kenny Bedwell breaks down one of the most powerful (and affordable) ways to make your property stand out—micro designs.Kenny explores why the typical templated design approach fails to drive bookings and how a strategic focus on a few unique spaces can elevate your listing and boost your bottom line. You’ll learn how to approach short-term rental design from a marketing-first perspective—without breaking the bank.Whether you’re furnishing a new property or looking to revamp an existing one, this episode offers smart, practical advice to help you create an unforgettable guest experience.If you've enjoyed this episode of the Cash Flow Positive podcast, be sure to leave a review and subscribe today! Listen now and enjoy!In This Episode You'll Learn:Why traditional, templated setups don’t maximize your STR’s revenue potentialWhat micro designs are and how they can transform a propertyHow to choose which spaces to focus on—and why less is moreThree types of amenities that directly affect your revenueHow photo strategy influences booking decisionsWhy micro designs work for any budget, not just luxury listingsThe real reason most STRs fail to stand out—and how to fix itAnd much more...Resources:Connect with Kenny on LinkedInFollow Kenny on InstagramDisclaimer: The views, information, or opinions expressed during this podcast are solely those of the individuals involved and do not necessarily represent those of the Cash Flow Positive podcast or its affiliates. The content provided is for informational and entertainment purposes only and is not intended to be a substitute for professional advice. We make no representations as to the accuracy, completeness, suitability, or validity of any information on this podcast and will not be liable for any errors, omissions, or delays in this information or any losses, injuries, or damages arising from its display or use. Listeners should consult with a professional for specific advice tailored to their situation. By accessing this podcast, you acknowledge that any reliance on the content is at your own risk.

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