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CEO's Library: The 1% Bookshelf

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

06 Dec 2024

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📚Amazon Link: https://amzn.to/3Y9rEO2 View the full transcript and accompanying visualizations at ceoslibrary.com Why do smart people make irrational decisions? 🤔 In this episode, we explore the hidden forces that shape our choices based on Dan Ariely's groundbreaking book "Predictably Irrational". You'll learn: 🧠 How relativity tricks our brains 💰 Why free things are irresistibly tempting 😍 How emotions cloud our judgment ⏰ Techniques to beat procrastination 🤝 The power of social norms vs market norms Packed with fascinating experiments and examples, this episode will change how you think about decision-making and give you practical tools to make better choices in your life and work. Don't miss this eye-opening dive into the quirks of the human mind!

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