The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale

📚Amazon Link: https://amzn.to/3BQaw8x View the full transcript and accompanying visualizations at ceoslibrary.com🚀 Ready to scale your big idea? Not so fast! In this eye-opening episode, we dive into economist John A. List's groundbreaking book "The Voltage Effect" to uncover the hidden traps that can turn promising innovations into costly failures. 🧠 Discover how cognitive biases like confirmation bias and the bandwagon effect can fool even the smartest leaders into scaling flawed ideas. Learn why rigorous testing is crucial before going big, and how to spot the telltale signs of false positives that spell doom for scalability. 💡 Whether you're an entrepreneur, policymaker, or innovator, this episode will equip you with the tools to critically evaluate your ideas and avoid the pitfalls that have sunk countless ventures. Don't miss this chance to supercharge your scaling strategy and turn voltage drops into voltage gains!

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