In this episode of Chasing the Insights, I talk to PR Expert and founder of eReleases, Mickie Kennedy. Mickie talks to us about how press releases work and how we can write a winning one. Mickie founded eReleases 22+ years ago after realizing that small businesses desperately need a press release service they can actually afford, giving them access to the media and to a national newswire – all with a personal touch.
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