Chief Change Officer
#91 James Hilovsky: Guiding NBA and NFL Athletes Through the Bridge of Sports and Franchising – Part Two
07 Dec 2024
Full Episode
Hi, everyone. Welcome to our show, Chief Change Officer. I'm Vince Chan, your ambitious human host. Our show is a modernist community for change progressives in organizational and human transformation from around the world. Today at our studio, We welcome James Hilofsky from Riverside in Southern California.
James runs a unique franchise consulting business, primarily serving retired athletes from the NBA and NFL who are starting new chapters in their lives as franchisees. He also helps regular people with their franchise businesses. James believes that using his expertise in franchising to change lives and livelihoods of families and future generations is a dream come true endeavor.
I haven't been a franchisee or franchisor myself, but I do have experience with the franchise business. Many years ago, when my parents immigrated to Canada with zero local experience and connections, they ventured into franchising to make a living. Despite the hardships, using franchising as a means to fulfill the dream of becoming immersed and settled in the community was life-changing.
So I have great respect for franchising as a business model that can positively transform lives. Let's discover how James has used franchising for the greater good for both athletes and everyday people.
When you look back at these examples where you acted as the advisor and matchmaker, helping them figure out the plans and goals, what are the three qualities that stand out in these successful individuals? These qualities could be skill, mindsets, psychological traits, or something related to the sports they play.
Can you name some key qualities that are common and contribute to success in franchising for these athletes?
I would say the one and most important quality that athletes bring to the table when it comes to franchising is they are able to take a risk. And what I mean by that, when you get into business for yourself, you're taking a risk and you're betting on yourself. A lot of people have a problem with, Hey, I'm going to step out of the box, do something different. And it's going to be risky.
And the athletes are very good at being able to take that risk because at the end of the day, their whole lives they've bet on themselves. They've used their training and all the skills that they've done ever since they were a child. And it's all been about, hey, I'm good. I can do this. I'm going to bet on myself, much like jumping into business. It's betting on yourself and taking that risk.
And most every athlete has the ability to go out and say, yeah, I have the confidence and I'm going to bet on myself. So I would say that is the number one out there. Number two, the other one that is really good is
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