Are some people just born more creative than the rest of us? Absolutely not says George Mason University professor Matthew Cronin -- but true "creatives" work hard to hone their craft, and curiosity turns out to play an important role. It's all about the process... Find Matt Cronin's Craft of Creativity here: https://www.sup.org/books/title/?id=23350 Theme and other music by Sean Balick. Episode first aired June 2018 on WERA; refreshed March 2023.
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