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Coffees and Content

Instagram DMs That Convert: The Secrets Behind High-Performing Sales

07 Aug 2025

Description

It’s another THROWBACK THURSDAY week… which means we’re resharing one of our most-loved Coffees and Content episodes (that you may have missed the first time around).This time, we’re diving into the question so many of you are asking: are you selling the right way on Instagram?In this episode, I break down exactly how to use Instagram’s most powerful (and often underused) sales tool - the DMs. You’ll learn how to turn conversations into conversions, why content needs to educate and inspire (not just sell), and how to use tools like ManyChat to do the heavy lifting behind the scenes.This one’s all about making Instagram feel like a place of connection, not just another marketing task on your to-do list.In this episode you’ll learn:Why DMs are the most powerful sales tool on Instagram (and how to use them with strategy)What content you actually need to build trust and generate salesHow to spark genuine, helpful conversations that lead to aligned clientsWhy ManyChat is your secret weapon for automating without losing connectionHow to structure an Instagram sales funnel that doesn’t feel ickyThe content types that build warm audiences and get them ready to buy🎧 Tune in now by searching “Coffees and Content” wherever you get your podcasts -  Spotify, Apple, all the places.Have a question? Click here to send it to me!Stay Connected: Website: www.coffeesandcontentpod.com Instagram: @coffeesandcontentpod Facebook Community: @coffeesandcontentpod Substack: https://coffeesandcontent.substack.com/ Watch on YouTube: Coffees & Content Have a marketing question? Email [email protected] Loved this episode? Leave a review - it would mean the world!! If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.

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