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Cognizant Podcasts

Transforming Customer Experiences with Cognizant Moment

16 Dec 2024

Description

How can businesses create exceptional customer experiences while driving growth in an AI-driven world? Ben Wiener, Global Head of Cognizant Moment, shares how his team helps clients transform their digital strategies to attract, engage, and retain customers.In this episode, Ben discusses how Cognizant Moment partners with businesses to unlock new revenue streams, enhance customer loyalty, and reimagine growth strategies. We take a look at Cognizant Moment’s approach, including personalized marketing, seamless commerce, and AI-driven innovations. Ben highlights groundbreaking projects, such as a Gen AI-powered marketing tool developed for Google, and explores the importance of blending design thinking with technology expertise. From transforming industries like retail, healthcare, and banking to preparing for the next generation of user experiences, Ben provides a compelling vision of the future of customer experience.Key Discussion Points:How Cognizant Moment drives top-line growth through AI, design, and digital platforms.Real-world examples, including an AI-powered marketing solution for Google.The evolving role of design, empathy, and liberal arts in technology transformation.Industry challenges and opportunities in retail, banking, healthcare, and more.Why conversational and AR-driven interfaces are the next frontier of user experience.

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