Episode 12: The Shadow Communicator

In this episode of the Communications Business Advisor Podcast, Tara McDonagh explores the concept of the "shadow communicator"—individuals hired within specific business areas to handle communications tasks independently of the central communications team.  Listeners will hear about:  The challenges these shadow communicators pose, such as undermining established communication efforts and spreading irrelevant messaging.  How to prevent shadow communicators from showing up in your organization. Why you don't hate the shadow communicator (Really, you don't).  What to do if YOU are the shadow communicator.  Tune in for practical advice on preventing and managing shadow communicators.  Get even more exclusive insights, advice, and inspiration on this topic, and level up your inbox at: taramcdonagh.com/levelup. The Communications Business Advisor Podcast is brought to you by Raise the Tide, the unique coaching, community, and professional development program that elevates corporate women communications leaders and emerging leaders in the communications field.  

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