Can Partner Marketing Drive Business Growth?

Send us a textIn this episode, we interview Alise Houserman, a seasoned marketer with a unique journey from an English major to a marketing maven. Join us as we delve into the dynamics of partner marketing and its potential to amplify business growth.What you'll learn in this episode: How unexpected career paths can lead to marketing success. The importance of blending creativity with data in marketing. Strategies for developing partner-specific content in marketing. Effective methods to support partners and enhance their market presence. The significance of understanding partner personas and crafting tailored content strategies.

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