Send us a textIn this episode, we interview Jeff Hoffman, a seasoned software sales leader with over 35 years of experience at companies like IBM, Oracle, and multiple FinTech firms. Jeff shares his expertise in go-to-market strategies, messaging, and sales execution.What you'll learn in this episode:How to craft compelling messaging using the "Why Buy?" frameworkThe key elements of an effective go-to-market strategyHow to align sales efforts with revenue goalsThe role of product knowledge in closing deals fasterStrategies for refining messaging based on real-time sales dataJeff's insights will help you sharpen your sales approach and turn product knowledge into actionable revenue growth.
No persons identified in this episode.
This episode hasn't been transcribed yet
Help us prioritize this episode for transcription by upvoting it.
Popular episodes get transcribed faster
Other recent transcribed episodes
Transcribed and ready to explore now
3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
01 Jan 1970
El Partidazo de COPE
13:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
12:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
10:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
13:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana