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How Does Reception Marketing Work?

12 Jun 2024

Description

Send us a textIn this episode, we interview RJ Licata, the Senior Director of Marketing at Terakeet.What you’ll learn in this episode: The evolution from permission marketing to reception marketing. How to tailor your content to what consumers are already looking for. Strategies for optimizing owned assets to maximize their value. The importance of building relationships with consumers before they are ready to buy.

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