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Content Amplified

How to Develop Content for Every Stage of the Funnel

19 Jun 2024

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Send us a textIn this episode, we interview marketing director Hannah Bauer (Hannah's portfolio site).What you’ll learn in this episode: The importance of understanding your user before creating content. Techniques for identifying and addressing customer pain points. Strategies for creating content that aligns with every stage of the buyer’s journey. Insights on segmenting your audience based on problem awareness. The value of storytelling in B2B marketing.

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