OpenAI Goes Open Source and Meta Doubles Down on AI Ads: Weekly AI News Marketers Need to Know

Send us a textIn this episode Benjamin Ard breaks down the week’s most important updates in artificial intelligence and what they actually mean for marketers looking to move fast, stay relevant, and work smarter.What you'll learn in this episode:Why OpenAI’s move to open source a language model could give marketers more control and fewer API costsHow ChatGPT’s image generation upgrade changes the game for mockups and campaign visualsWhat Google's AI Overviews in Europe mean for your SEO and content strategyThe new Meta Business AI bot and how it’s making social ads instantly responsiveHow Meta’s Advantage+ tool is using AI to create ads with higher ROASWhat the Adobe and LinkedIn integration means for high-volume campaign creativesWhy LinkedIn's new data-sharing default setting deserves your attentionHow to start experimenting with AI even if you’re short on time or experienceLet me know if you’d like a punchier or more formal tone, or if this should be tweaked for a specific platform like Spotify or YouTube.

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