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Content, Briefly

Crossbeam: How Sean Blanda Built a 55,000-person Newsletter

15 Feb 2023

Description

Sean Blanda, VP of Content at Crossbeam joins Jimmy on the inaugural episode of Content, Briefly.Sean shares his insights on building a successful content team, emphasizing the importance of trust and communication in a remote work environment.Crossbeam's content team is divided into three pods: events, video and design, and writers. They hold regular meetings to catch up on tasks and campaigns, including one-on-one meetings with team members every Monday, team catch-ups every other Friday, and a writers workshop every Thursday.Sean's experience at Crossbeam is a testament to the importance of building a strong team culture, even in a remote work environment. If you're interested in learning more about Crossbeam, their content team, or Sean's insights, visit crossbeam.com or connect with Sean on LinkedIn.This episode is sponsored by Writer. Writer is the only AI writing platform that can be trained on your own best-performing content and brand guidelines. It’s your own AI, specifically tuned for your team’s unique use cases. To sign up, visit Writer.com.Content, Briefly is brought to you by Superpath - content marketing's best place to network, learn and grow your skills. Come for the connections, stay for the camaraderie.

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