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Cool Conversations with Kenton Cool

Conversation with Hannah Cox: Project Salt Run

16 Sep 2025

Description

Kenton's guest on this episode of Cool Conversations is Hannah Cox who is about to launch herself into a 4,200km run, having only started running last year. Why? You will learn that Hannah is obsessed with a hedge that formed an inland customs line across India about 150 years ago. It was used to enforce a salt tax and resulted in a widespread famine in which millions died. Hannah is re-tracing the line of the hedge and will be running 100 marathons in 100 days to do so. It's a bold undertaking for anyone, especially a non-runner! But Hannah's 'Why' is strong. She is passionate about environmental sustainability and has founded two businesses with sustainability at their core - Better Not Stop and The Better Business Network. She aims to raise £1m for environmental charities through the project. Through her work building communities, businesses and bold adventures, Hannah’s mission is to prove that together we can achieve the impossible. Find out more: www.projectsaltrun.com Support the crowdfunder: https://www.crowdfunder.co.uk/p/project-salt-run

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