Is Faux Meat's Failure Fake News?

NOSH editor Carol Ortenberg, BevNET Editor-in-Chief Jeff Klineman and reporters Adrianne Delucca and Lukas Southard took some time to discuss the uproar in the plant-based meat industry over the last week. In the wake of Bloomberg’s in-depth story “Fake Meat Was Supposed to Save the World. It Became Just Another Fad,” the NOSH team discusses why it has put big name brands like Impossible Foods on the defensive and has caused the industry to take a hard look at the successes, failures and what the future holds for the plant-based meat industry.   About the NOSH Podcast The staff of NOSH.com takes listeners inside the business of natural, organic, sustainable and healthy food during the NOSH Podcast. Using interviews and discussion, the team illuminates the news, brands, people, trends, and money affecting the world of packaged food.   New episodes are released every week. Send us comments and suggestions anytime to [email protected]. Subscribe on Apple Podcasts

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