Keeping Up With Kardashian’s Snack Brand. Plus, A Co-Packer’s Abrupt Closure

In this episode: On the CPG Week podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard discuss the rise of Khloé Kardashian’s protein popcorn brand and the downfall of a co-manufacturer. Then, the hosts dig into the sale of a cult-favorite ice cream brand to unlikely buyers and the expansion of a bottled tea company into new snacking segments. Show Highlights: 0:15 - Khloud Protein Popcorn is popping off. Monica explains how Khloé Kardashian’s snack brand is charting an expansion into thousands of retailers within months of its debut. 2:15 - The abrupt closure of a co-packer has left several brands scrambling. Lukas shares what we know so far about the sudden shuttering of Plants To Food.   3:35 - Monster Beverage executives have scooped up Rite Aid’s Thrifty Ice Cream brand (among other assets) in bankruptcy proceedings for a not-so-thrifty price of $19.2 million. What does this mean for the future of the business? 5:30 - Joe Tea is expanding beyond tea. Lukas highlights the brand’s new snack and beverage launches seen at the Summer Fancy Food Show this month. 7:10 - The podcasters talk about a touchdown-worthy cold plunge, the world’s first creatine cereal and a bridge too far for bacon. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week’s stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to [email protected]. Subscribe on Apple Podcasts

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