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CPQ Podcast

🎙️ CPQ Podcast: Tina Kung – 4 Generations of CPQ + Billing, Nue.io, and the Future of RevTech

29 Jun 2025

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In this episode, we're joined by Tina Kung, Co-Founder and CTO of Nue.io, a rising CPQ & Billing platform redefining the quote-to-cash experience for modern SaaS businesses. With a career spanning Ariba, Oracle, Zuora, Salesforce, CA Technologies, and more, Tina brings over two decades of experience building and evolving four generations of CPQ and Billing systems. 🔍 We discuss: Her journey from on-premise software to modern SaaS Key insights from working at Salesforce and Zuora, where cracks in the CPQ–Billing integration became clear to her How Amazon's B2C user experience inspired her to rethink B2B Nue.io's product strategy: real-time pricing, platform-agnostic architecture, and a unified data model The importance of empathy, resilience, and communication in solving complex RevOps challenges Why hybrid pricing models, mid-term changes, and renewals are critical in SaaS Her vision for AI in CPQ & Billing over the next 12 months The recent $20M Series A funding, the acquisition of Approvals Pro, and Nue.io's plans for Dreamforce and Q3 events Tina also shares what sets Nue.io apart from other CPQ vendors—and how their metadata-driven, Salesforce-native approach aims to eliminate handoffs between quoting and billing entirely. 🎧 Whether you're a CPQ buyer, system integrator, SaaS leader, or RevOps pro, this episode offers rare insights into the future of revenue technology. 🔗 Learn more about Nue.io: https://www.nue.io 📊 Learn more about Nue.io in our CPQ Sales Report @ https://novuscpq.com/cpq-sales-report/  📬 Contact Tina via LinkedIn https://www.linkedin.com/in/tinakung/ or email [email protected]   

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