Next-Gen Salesforce Quote-to-Cash: RCA, RCB, and Agentforce AI

In this episode of the CPQ Podcast, Frank Sohn sits down with Suren Reddy, founder of Cloudely, for a deep dive into where Configure-Price-Quote (CPQ) is heading—especially inside the Salesforce ecosystem. If you're evaluating Salesforce CPQ, or wondering what Revenue Cloud Advanced really changes, this conversation is for you. Suren breaks down Salesforce Revenue Cloud Advanced (RCA) and Revenue Cloud Billing (RCB) in practical terms: why Salesforce is positioning them as the next-gen replacement for traditional CPQ, what's new in product, pricing, and catalog architecture, and how quote-to-cash is becoming a single, unified revenue platform. He shares real implementation expectations too—why RCA projects are now trending closer to 4–8 months due to expanded analysis and design, and how that tradeoff can pay off in fewer downstream touchpoints and stronger ROI. The discussion also explores the fast-moving AI layer around CPQ. Suren explains Salesforce's move toward multi-agent workflows through Agentforce, the role of Model Context Protocol (MCP) as an open standard for secure tool/data interaction, and what "Agentforce Vibes" (agentic development) could mean for accelerating CPQ and revenue applications. You'll hear a concrete AI use case he's seeing today: the Margin Optimization Agent, designed to recommend profitable product bundles while improving customer outcomes. Finally, Suren shares what he's hearing from customers about the Conga/PROS acquisition, why many are re-evaluating their CPQ options, and what demand signals he expects to rebound in 2026. Plus, a look at Cloudely's growth in India and emerging verticals like dairy, cement, and textiles. Tune in for a grounded, forward-looking CPQ conversation packed with Salesforce Revenue Cloud insights, AI realism, and customer-driven market perspective. Subscribe to the CPQ Podcast for more interviews on CPQ software, quote-to-cash, pricing, and revenue transformation. 👉 Listen now to learn how SMBs are achieving enterprise-grade automation without enterprise-grade complexity. 🔗 Learn more about Cloudely at https://cloudely.com/  📬 Contact Suren on LinkedIn https://www.linkedin.com/in/surenreddykatta/ 

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