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Created with Jon Youshaei

MrBeast & Mark Rober Break Down Their Billion Dollar Empires

22 Dec 2025

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I asked MrBeast and Mark Rober to break down their empires from content to products to experiences just like Walt Disney did in 1957. Thanks Shopify for sponsoring, get your free trial: https://www.Shopify.com/YoushaeiGet our free YT Hack Pack with our best tips, tools & templates: ⁠⁠⁠⁠https://www.YTHackPack.com⁠⁠⁠Join our Discord of 6,500 creators helping each other grow: ⁠⁠⁠⁠⁠Discord ⁠⁠⁠⁠⁠Join our newsletter for latest creator news & tips: ⁠⁠⁠⁠⁠https://created.news⁠⁠⁠⁠Get free 30 minute consulting with my new company, Boring Stuff, which does taxes, accounting, and more for creators: https://www.boring-stuff.comGet Created merch hoodies, hats, shirts & crewnecks: https://created.storeSubscribe for more videos: ⁠⁠⁠⁠https://tr.ee/YoushaeiYT0:00 - Inside Jimmy & Mark’s Empires2:17 - Jimmy’s YouTube Channels: Old & New3:02 - Beast Land: Is America Next?5:45 - Announcing MrBeast Financial7:30 - MrBeast’s Big Software Play8:59 - Writing Books11:03 - Testing Ideas for Beast Games11:47 - Feastables, Merch, Lunchly & More13:57 - Developing New Talent15:44 - $5B Valuation18:07 - Mark’s Biggest Videos21:16 - Mark’s YouTube Thumbnail Strategy22:45 - Rejecting $50M26:12 - Mark’s “Trilogy” of Products28:46 - Brand Deals30:28 - Creative Process for Shorts32:40 - Brand Deals (Continued)34:07 - New Netflix Show37:26 - IRL Experiences41:54 - $55M Classroom…For Free45:01 - “Most Important Thing I’ll Do”

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