Pain, Discomfort and Iconic Design - with Peter Yee #240

This is one of my favourite discussions, with one of the most iconic designers of all time - Peter Yee We discuss how pain tolerance is essential in a creative career in fact, the path of the creative is one of the most uncomfortable you can take.Most people give up at the first sign of pain.Peter didn’t give up and as a result, 90% of the planet has seen his work at some point. From the Oakley ‘O’ logo, to his the over-the-top eyewear design, Peter’s designs have become timeless.It was an honour to interview such a legend and I’m really excited to share this conversation with you!Follow Peter Yee here: https://www.instagram.com/peteryeedesign Get full access to Creative Rebels at creativerebels.substack.com/subscribe

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