Audience research is crucial for effective marketing strategies, and this guide explores its importance and methods. It distinguishes audience research from market research, emphasizing its people-centric focus. The guide addresses common myths about audience research, such as relying solely on surveys or customer data. It outlines twelve different methods for conducting audience research, ranging from social listening and competitor analysis to AI-powered insights. These methods help marketers understand their audience's behaviors, preferences, and pain points. The podcast from an article in SparkToro advocates for a diversified, agile approach to audience research that is continuously adapted.
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
01 Jan 1970
El Partidazo de COPE
13:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
12:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
10:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
13:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana