EP210: How to Recession Proof Your Business

Today’s topic is very close to my heart: recession-proofing your business. If you’ve listened to my story, you know my first business got wiped out by the Great Recession of 2008. I used to carry a lot of shame about it until a good friend of mine made me see the light. I didn’t fail my business, it got taken down by the recession. This isn’t something to feel bad about, it’s something to learn from. But there were some things I could have done to that might have saved my business. Like they say, hindsight is 20/20. I’m no economist, but things are shifting. Small boutiques are closing down, wholesale is slowing and sales are moving online. While other business owners scramble to react to these changes, you can prepare in advance and stay calm when chaos hits. In this episode, I cover six things you can do to proactively protect your biz from the worst-case scenario. Listen to episode #210 of Thrive by Design to get your all-access pass to How to Recession-Proof Your Business.

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