From Click to Consideration: Winning the Search Phase

Getting the click is just the beginning — the real game starts when curiosity turns into consideration. In this episode, Clint Ranse unpacks how agents can bridge the gap between social attention and search trust. You’ll discover:Why your digital footprint is the dealbreaker after someone clicks.The three essentials you must have in place: a complete bio page (with profile video), fresh reviews, and consistency across platforms.How AI tools like ChatGPT and Perplexity are reshaping how clients choose agents.Plus, Clint shares a powerful self-audit exercise to help you see exactly how clients find (and judge) you online.If Episode 1 was about sparking curiosity, Episode 2 is all about securing trust.

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