How to Develop and Promote Blockchain Loyalty Reward Infrastructures, with Gabriele Giancola @ qiibee Foundation

Gabriele Giancola, CEO of The qiibee foundation, is a prominent Swiss entrepreneur known for his contributions to the Web3 and blockchain space. After graduating with a Master’s in Business Management from the University of St. Gallen, Gabriele co-founded qiibee, a blockchain-based loyalty ecosystem that helps brands run and connect loyalty programs. Gabriele has worked with brands such as Miles & More, Etihad Guest, Renault, and Coca-Cola. Dedicated to pushing the boundaries of how blockchain can be applied to solve real-world problems, Gabriele envisions rewards as one of the top three payment methods that will drive blockchain’s growth and societal impact. Gabriele’s areas of expertise include blockchain innovation and business enterprise loyalty programs. The qiibee foundation is a non-profit organization based in Zug, Switzerland established to promote and develop the qiibee loyalty blockchain infrastructure. The foundation also fuels promoting and supporting applications designed for the qiibee ecosystem. Such as the leading blockchain-based B2B rewards marketplace with instant access to world-renowned brands. The foundation bolsters the use, application, and enhancement of the qiibee rewards chain (QRC), governed by leading players of the rewards and blockchain markets. Through continued investment, innovation, and development, the qiibee foundation aims to make reward currencies one of the largest payment method globally.

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