Brand Relaunches, Refreshes and How It's More Than Your Logo. With Special Guest: Top Banana at Rocket Juiced Studios, Keith Groshans

Brand Relaunches, Refreshes and How It's More Than Your Logo. With Special Guest: Top Banana at Rocket Juiced Studios, Keith Groshans Tacey and Keith talk about what makes a brand choose to refresh or relaunch a brand. There is much more to consider than just the logos and colours, and they even discuss the recent refresh of Customers First, on which Keith was the creative director and graphic artist.  Customers First wasn't the only brand to refresh, and they discuss some brands that did it well and some that might have missed the mark. Customers First has launched this new chapter of magic, and we take you along on how we got here. Thank you for tuning in, and we look forward to us sitting down to have more valuable conversations together in the future. Remember..... Customer-Centric Cultures Create Magical Customer Experiences. Now Go Spread the Magic! Keith's contact information: Website: http://www.rocketjuiced.com Free gift: Creating a Full Brand Anatomy: http://www.rocketjuiced.com/customersfirst Tacey's contact information is found at www.taceyatkinson.com

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