"The one where he would walk 500 miles (and did!)" - Will Bachman E12

What's on your mind? Let CX Passport know...Starting a business isn’t easy. Starting a business as an independent consultant surprised me by how much goes into creating & running...and growing a successful business. Today’s guest, Will Bachman of Umbrex shows us how a customer-driven approach to helping a community of independent consultants helps bring value to that group and his practice. Will provides practical wisdom around how to get started, how to avoid the generic LinkedIn headline and what a customer-centered approach looks like. A podcast host himself, Will offers daily wisdom to consultants on “Unleashed” available at all your fave podcast sites. Also, definitely check out Will’s guide to independent consulting (links below). In addition, Will has, indeed, walked 500 miles(!) along the Camino de Santiago and encourages listeners to make sure they plan and commit to taking their vacations. You’ll learn how supermarkets and bicycles are a way to getting a deeper understanding of the places you travel. Hosted by Rick Denton, CX Passport guides you through a conversation on customer experience and travel.Episode resources:Will Bachman: www.linkedin.com/in/willbachman/Umbrex: www.umbrex.comCourse for independent consultants: www.umbrex.com/video_course/setting-up-your-firm-course-introduction/Tim Hughes - “Social Selling: Techniques to Influence Buyers and Changemakers”Peter Del Tredici - “Wild Urban Plants of the Northeast: A Field Guide”

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