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DAM Right

DAM Deep Dive: Orange Logic

10 Oct 2025

Description

In this episode of the DAM Right Deep Dive Series, host Chris Lacinak takes you behind the scenes with Orange Logic, a long-standing player in the DAM space that has experienced remarkable growth over the past several years.Joining Chris are Misti Vogt (Chief of Staff & Head of Customer Success), Jim Cavedo (Vice President of Solutions), and Brad Pearson (Senior Vice President of Product). Together, they explore Orange Logic’s origins, evolution, and perspectives on what makes a DAM platform adaptable, scalable, and future-ready.Together, they explore:The origins of Orange Logic and how a photographer’s side project became an enterprise DAM platform.Customer success patterns, use cases, and lessons from organizations managing petabytes of content.How Orange Logic defines adaptability and what differentiates its approach to DAM adoption.The company’s technical foundations, product philosophy, and roadmap for AI and autonomous DAM.Industry challenges, DAM adoption trends, and what the next era of DAM might look like.Personal insights on leadership, culture, and the mantra behind “Be Orange.”Guest Info:Misti Vogt – Chief of Staff & Head of Customer Success, Orange Logic – https://www.linkedin.com/in/mistivogt/Jim Cavedo – Vice President of Solutions, Orange Logic – https://www.linkedin.com/in/jimcavedo/Brad Pearson – Senior Vice President of Product, Orange Logic – https://www.linkedin.com/in/bradtpearson/Resources mentioned in this episode:Orange Logic – https://www.orangelogic.com/DAM Selection Masterclass – https://bit.ly/yourdamchoiceC2PA – https://c2pa.org/AVP – https://www.weareavp.com/DAM Right Soundtraack – https://open.spotify.com/playlist/4ZzCabPS7up3thnq5uwdKs?si=b740229561b34318Engage:🆓 Check out the ultimate DAM selection guide at https://bit.ly/yourdamchoice🔗 Follow me on LinkedIn at https://linkedin.com/in/clacinak

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