Datamatics ThoughtPod
Driving Smarter Sales: Datamatics Boosted Lead Conversion with AI Insights
28 Mar 2025
In this episode, we explore how a leading multinational automobile manufacturer collaborated with Datamatics to enhance lead conversion rates by 25% through the implementation of conversational AI-driven insights. The client aimed to empower their sales consultants with real-time customer insights, streamline lead management, and improve engagement throughout the sales process. Datamatics introduced a comprehensive strategy centered around AI-driven insights, including call-level and customer-level summarization of key insights and sentiments, machine learning-based lead propensity and preference insights, near real-time customer analytics for more relevant conversations, and aggregated consumer insight dashboards for strategic decisions.This initiative resulted in a 25% increase in lead conversion and achieved a 43x return on investment over the cost of building and maintaining the conversational AI model over a three-year horizon. Discover the strategies and technologies that facilitated this transformation, leading to improved customer engagement and sales performance in the automotive industry.https://www.datamatics.com/resources/case-studies/a-leading-automobile-manufacturer-increases-lead-conversion-by-25-by-leveraging-conversational-ai-driven-insights
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
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