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Day One FM

Link in Bio’s Rachel Karten on Why Great Content Flops

26 Aug 2024

Description

Rachel Karten is a social media consultant and author of the Link in Bio newsletter. Previously, she led the social media team at Bon Appétit and Epicurious. On a rare bicoastal recording, she joins the pod to talk about why we’ve reached peak reactive social content, how teleprompters work, why no one actually wants a chronological feed, and the important work the Utah Department of Transportation is doing. Hosted on Acast. See acast.com/privacy for more information.

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