Deepfake detection, provenance tracking, and verification frameworks

What happens when the truth itself can be faked?In this episode, we explore how synthetic media, AI-generated audio, video, and imagery, is reshaping our perception of reality. From harmless filters to malicious fraud, the line between what’s real and what’s engineered has never been thinner.We unpack one of Australia’s first major AI-enabled fraud cases: Noosa Council’s $2.3 million deception, where international criminals allegedly used AI-powered impersonation to trick staff into transferring funds. This isn’t a hacking story, it’s a story about trust, and what happens when human systems can no longer tell real from synthetic.What we'll cover:What synthetic media and deepfakes really are, and how they’re createdHow deception is now being industrialised through AI-driven social engineeringThe rise of detection and provenance tools like C2PA, FakeCatcher, and Reality DefenderHow global frameworks, from ISO/IEC 42001 to Australia’s AI Assurance Framework, are building accountability into truth itselfSimple steps you can take to verify, detect, and protect yourself in an age where seeing is no longer believingHosted by Joel Leslie, Season 2 of Decoded: AI for Everyone is powered by Strategen AI. Where Research Meets Execution.Release: Saturday, October 18, 2025RESOURCESPodcast Website: decoded-podcast.comPrompts & Tools: promptengineeringcookbook.comAI Strategy & Research: strategen-ai.comLinkedIn: linkedin.com/company/decoded-ai-for-everyoneReferenced Frameworks & Tools:C2PA • Adobe Content Authenticity Initiative • Intel FakeCatcher • Reality Defender • ISO/IEC 42001 • NIST AI RMF • National AI Assurance Framework (Australia)Case Study:Leslie, J. (2025). AI-Enabled Fraud in Australian Organisations. Strategen AI Research Publications.

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