355: Utilizing Short-Term Funds For Long-Term Improvements with Hank Phillips

For today's episode of The Destination Marketing Podcast, Adam is on the road at the Kentucky Travel Industry Annual Conference. Hank Phillips, the President and CEO of the Kentucky Travel Industry Association, sits down with Adam to discuss the ways that this conference will reinforce foundational aspects of tourism and benefit destination marketers with any experience level. Adam and Hank also touch on Kentucky's steady recovery from the COVID-19 pandemic and the statewide collaboration between DMOs to invest expiring ARPA funds into the future of Kentucky tourism. "The whole point is that that collaborative energy and the pooling of regular funds going forward is going to keep a lot of those initiatives going into the out-years." - Hank Phillips Kentucky Travel Industry Association If you’re enjoying the show, please leave us a rating and review on Apple Podcasts! Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email [email protected] or visit www.relicagency.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email [email protected].

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