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Dev Propulsion Labs

Michael Grinich of WorkOS on building invisible infrastructure that powers every AI company

19 Nov 2025

Description

In this episode of Dev Propulsion Labs, WorkOS founder Michael Grinich reveals why product always beats sales methodology in enterprise, how being the "plumbing" behind AI companies became his life's work, and why forcing yourself to talk to users is the only algorithm that burns out bad ideas. He shares why WorkOS built in stealth while talking to everyone, the moment he fired his entire marketing team, and how infrastructure companies survive by being better than all their customers combined.Episode notes: https://evilmartians.com/events/podcast-michael-grinich-workosFollow us on X: https://x.com/dpl_podRecorded at Chroma. Vector, full-text, regex, and metadata search. Develop locally and scale to petabytes in the cloud backed by object storage. Serverless search and retrieval that is fast, cheap, and reliable. https://www.trychroma.comEvil Martians is the go-to agency for early-stage developer tools startups: https://evilmartians.com/devtoolsLinks:WorkOS: https://workos.com/Michael Grinich on X: https://x.com/grinichEvil Martians on X: https://x.com/evilmartiansVictoria Melnikova on X: https://x.com/vmelnikova_en

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