Menu
Sign In Search Podcasts Libraries Charts People & Topics Add Podcast API Blog Pricing
Podcast Image

DGTL Voices with Ed Marx

AI Is a Tool, Not a Solution (ft. Rob Bart)

04 Jun 2026

Transcription

Transcript generated automatically by AI and may contain errors.

Chapter 1: What changes are expected in the role of clinical physician leaders with technology?

0.031 - 7.92 Ed Marks

Do you foresee changes in the next couple of years in general for the role of the clinical physician leader working with technology?

0

8.08 - 28.502 Dr. Rob Bart

AI is a tool. It is not a solution. These are just tools. And each of us needs to become very well enabled in how to leverage those tools to become solutions for what we do. They need to understand what the impact of artificial intelligence will be in the part of the business they oversee.

0

30.035 - 42.682 Ed Marks

Welcome to Digital Voices, where healthcare and life science leaders explore the real work behind transformation. This podcast is about people, leadership, and the conversations that move healthcare forward.

0

Chapter 2: How does Rob Bart view AI as a tool and not a solution?

43.043 - 61.162 Ed Marks

Now your host, Ed Marks. Welcome to another edition of Digital Voices. Thank you so much for participating with us and engaging with us. We know you have a lot of different choices, so much great content out there. You chose some time with us and it's going to be worth your while because we have Dr. Rob Bart with us. Rob, welcome to Digital Voices.

0

61.402 - 64.429 Dr. Rob Bart

Thanks for having me, Ed. I'm looking forward to our conversation today.

0

64.628 - 73.218 Ed Marks

Yeah, this is going to be so much fun. I think everyone knows you already. I was trying to think back, Rob, the first time we met, but we've engaged with one another for many, many years.

0

73.399 - 90.94 Dr. Rob Bart

Yeah, I was also trying to think of that, Ed, and I can't recall where we first met, but you're right. We've had many good conversations over the years, different conferences, some social interactions that I think we both enjoyed. So it's actually good to spend a little extra time with you.

0

91.561 - 105.908 Ed Marks

Yeah, and I always ask, you know, what songs are on your playlist? But as I ask that, I also see that you've got a rhythm something, I'll let you share what it is, a case behind you. So tell us about that hobby.

105.972 - 127.913 Dr. Rob Bart

So it's a, it's a ukulele. So it ties into where I grew up. I grew up in Hawaii and in the fourth grade, when I think a lot of schools on the mainland, you might learn to play the recorder or something, some instrument, right? The whole class does. In Hawaii, when I was growing up, it was the ukulele and, and

127.893 - 150.365 Dr. Rob Bart

I stuck with it for a little while, lost it for a good long 40 plus years, but I'm actually back taking lessons. And so I keep it here. If I have some downtime and I need to clear my head, I pull it out and practice. But I've enjoyed actually getting back to, you know, trying to play music.

150.565 - 155.352 Ed Marks

That's awesome. And so I imagine you're able to sing some Hawaiian songs.

155.433 - 166.373 Dr. Rob Bart

I know a lot of Hawaiian songs. I will tell you that I will be an instrumentalist, not a vocalist. That's just reserved for me and maybe my shower.

Chapter 3: What pivotal experiences influenced Rob Bart's career path?

170.06 - 172.665 Ed Marks

Are there sort of quotes or words that you live by?

0

172.848 - 191.214 Dr. Rob Bart

I think my father definitely had a big influence on me. And I think when I think about someone who lived their life with high integrity and credibility, I think about my father. And I think that is what sort of drives me.

0

191.234 - 214.06 Dr. Rob Bart

At the end of the day, with all the decisions or interactions I've had, if I've been able to maintain my integrity, maintain credibility for what I need to do within the organization I currently work, UPMC, then I generally feel pretty good about what I have accomplished or sometimes not accomplished.

0

214.242 - 233.668 Ed Marks

Well, Rob, I can tell you, you're making your dad proud because that's your reputation in the industry. You're known as one of the, not just a great leader, but just a great person. And so I'm sure he'd be very proud of who you are today. So speaking of which, tell us your story. We know already you grew up in Hawaii. How did that happen? Are your parents Hawaiian?

0

233.902 - 260.501 Dr. Rob Bart

No, no, no. So my mom grew up in Hawaii. My dad grew up in Wisconsin. When she went to college, there were a number of universities that you could get in-state tuition at that the state of Hawaii funded. So she ended up at the University of Wisconsin and met my dad there. And I think my dad was in medical school and my mom was an undergraduate.

260.842 - 287.866 Dr. Rob Bart

Other than maybe going duck hunting, he wasn't going to miss much about being in Wisconsin. And so we moved to Hawaii with the exception of three years that when he was doing some training at Case Western Reserve in Cleveland. So that's where I grew up and how I ended up there. But, I mean, my father, for growing up in the upper Midwest, adopted everything related to Hawaii as much as possible.

287.927 - 294.739 Dr. Rob Bart

He really lived that persona and really grew to love the state of Hawaii.

295.478 - 299.283 Ed Marks

Yeah, that's awesome. I love to visit there myself, so I could understand that.

Chapter 4: How did growing up in Hawaii shape Rob Bart's identity?

300.204 - 303.268 Ed Marks

And do you surf? Did you pick up surfing?

0

303.288 - 322.093 Dr. Rob Bart

I did grow up surfing, always on the water. I swam competitively when I was younger. And then when I was a little bit older, just entering high school, my dad got into sailing. And so I've spent a lot of my life on sailboats.

0

322.428 - 331.807 Ed Marks

Wow, that's cool. And I know, because we've talked obviously many times before, that you had some interesting classmates. So tell us about your classmates growing up in Hawaii.

0

331.827 - 357.03 Dr. Rob Bart

Yeah, I mean, so I graduated from high school in Hawaii in 1979 at Punahou School. And I probably said this to you, that it's hard to consider yourself successful when one of your high school classmates was the president of the United States. And so, um, Barry or, or, or Barack Obama was my classmate in high school. Um, and, and he was one of a number of, of memorable people.

0

357.07 - 380.463 Dr. Rob Bart

There were just over 400 people in my graduating class. He was a remarkable person then. Um, but still no one actually predicts that someone in your high school class, the president of the United States, but, um, I think that when he became a senator in Illinois, it started to become clear that his aspirations and his opportunities were going to become much greater than that.

381.685 - 387.493 Ed Marks

That's pretty cool. Was there another pivotal moment in life that sort of fundamentally changed your trajectory?

387.914 - 414.467 Dr. Rob Bart

There was. So, you know, I actually... I was actually thinking about getting a PhD, and I was very interested in research. I knew how hard my father worked as a physician, and I just couldn't see doing that. And then I spent a summer actually working in a hospital laboratory. I was just washing glassware and things of that nature.

414.447 - 439.843 Dr. Rob Bart

But one of the pathologists who worked in that lab knew my father, and he took me to lunch one day, and he said, you know, you can do research if you're a physician also. And I hadn't thought about that. And he said, you can do research as a physician. He said, physicians who do research tend to get paid better than PhDs doing research.

440.944 - 469.952 Dr. Rob Bart

And as a physician, you also then get to directly treat patients. And when he when he sort of framed that, I didn't realize it at the moment. But once I was maybe halfway through medical school, it made me realize like that was a pivotal conversation. Gentleman's name was Dr. John Hardman. And, you know, he had been a family friend for a while. So it just that really changed what I decided to do.

Chapter 5: What leadership qualities does Rob Bart emphasize in his role?

606.434 - 632.29 Dr. Rob Bart

And one week a month, I was still on the faculty at USC delivering care in the pediatric ICU at CHLA. And it worked very well because the things I learned at Cerner, I could bring back and really move our EHR implementation forward. And just continuing to be in the mix clinically when I talked with other physicians about Cerner gave me so much credibility.

0

632.27 - 658.707 Dr. Rob Bart

because I was still a practicing physician. And you've interacted with physicians many times who are working for industry. And the fact that they're in industry or clinical practice but not doing both, there's sometimes this credibility gap that gets created. And by actually continuing to do both, and even today, I continue to practice clinically, Which I think is very important in this role.

0

659.128 - 681.999 Dr. Rob Bart

It's odd because you could do clinical care for 30 years. You could stop today and then tomorrow walk into the same facilities with a different hat on. And the same physicians you were talking to as a colleague yesterday will look at you and say, you have no idea what we do. And so the loss of credibility is very rapid from those that continue to deliver clinical care.

0

682.479 - 694.339 Dr. Rob Bart

And so I think it's really important in this type of role to be able to not only represent the clinicians that you work with, but also to be part of that community in delivering care.

0

694.319 - 709.105 Ed Marks

Yeah, I think you're right about that. So then you eventually make this big move. You're in LA County, second biggest public health system in the country. And then you went over to eventually UPMC. Tell us about what was the draw for you to make that move?

709.287 - 728.977 Dr. Rob Bart

Yeah. So first, you know, I actually never thought I'd leave LA County once I started working there. I was a CMIO there, as you said, the second largest public urban healthcare system in the country, doing good work, you know, for underserved people. And, but part of my, I'm a lifelong learner, like many of us are.

729.638 - 756.57 Dr. Rob Bart

And there were just new opportunities to learn about things, particularly here at UPMC. One is, I hadn't really had as much contact with the payer side of the industry as I would like. UPMC has a health plan. And then UPMC also has a technology business development incubator group called UPMC Enterprises. And I had some exposure to that both when I was at Cerner and also when I was at LA County.

756.91 - 763.037 Dr. Rob Bart

But to have that more formalized and sort of readily available to me was also something I was very interested in.

763.017 - 783.304 Ed Marks

Yeah. And then the phenomenal growth that you came to UPMC at the right time. And now it's like leading, you know, definitely in the very, very top echelon of health systems. That's pretty amazing. So how do you balance? You mentioned health plan, you know, the payer side and provider side. How do you go about balancing that? Is it hard?

Comments

There are no comments yet.

Please log in to write the first comment.