Developing a Unique Brand with Maggie Michalczyk, RDN

Maggie Michalczyk is a registered dietitian nutritionist, media dietitian, and recipe developer who stands out on social media by positioning herself as all things pumpkin. Maggie also offers personalized coaching for nutrition.   In this episode, we discuss: How Maggie decided to use pumpkins to help her position herself as unique.  How Maggie leverages “off season” to stay relevant when it’s not pumpkin season. Maggie’s visibility strategy. How Maggie connects and networks with other dietitians. Maggie’s experience working in PR and how it’s molded her nutrition communication knowledge.  Tips for developing relationships with brands you want to work with. Guest Resources: www.onceuponapumpkinrd.com Connect with Maggie on Facebook and Instagram  Resources from Libby: Want new ideas to grow your nutrition business and private practice? Get more clients with this free ebook Libby's Instagram Course for Dietitians Check out Libby's Coaching Programs for Dietitians Libby's Self-study Options for Dietitians  More podcast episodes Instagram @libbyrothschild Libby on Facebook Check out Libby’s programs for Dietitians Contact Libby via email

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