Digital Social Hour
Branding Secrets: How to 10X Your Business Impact | Jay Monopoly DSH #897
Sun, 17 Nov 2024
Discover game-changing branding secrets that will 10X your business impact in this eye-opening conversation with Jay Monopoly 🚀 Learn why branding is more powerful than marketing and how it can transform your business success. Jay Monopoly shares his journey from humble beginnings to becoming a successful entrepreneur, real estate investor, and master networker. Get exclusive insights on how he built multiple 7-figure businesses, leverages powerful networking strategies, and creates massive value through free events. Packed with actionable advice on building a strong personal brand, scaling your business, and creating long-term wealth through real estate. Learn how J turned online success into real-world assets and why relationship building is the ultimate ROI. From crypto success to section 8 properties, discover how combining digital and physical assets can create unstoppable business growth. Plus, get J's proven strategies for hosting successful networking events and building genuine connections that last. Ready to take your brand and business to the next level? This episode is your blueprint for success. Watch now for exclusive strategies you won't hear anywhere else! 🎯 #leadgeneration #personalbranding #digitalmarketing #socialmediamarketing #howtonetworklikeapro CHAPTERS: 00:00 - Intro 00:22 - Jay Monopoly 01:11 - Moving to Miami 02:36 - Real Estate Investment 05:55 - Networking Strategies 07:20 - Long Game Mindset 09:35 - Free Venues for Events 12:57 - Importance of Branding 14:46 - Influential Connections 15:39 - Josh's Humble Beginnings 18:10 - Dating in Major Cities 21:00 - Trust Issues in Relationships 22:35 - Balancing Work and Life 24:15 - When to Start a Family 26:13 - Jay Monopoly’s Military Stories 29:17 - Travel Destinations 31:20 - Upcoming Projects APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Jay Monopoly https://www.instagram.com/jay.monopoly/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices
Chapter 1: What are the branding secrets that can 10X your business?
Branding is the most important part, man. You need it because people rip the clips and then if you don't have any branding, no one knows it's your show.
It's crazy because I'm always talking about branding and the power of branding. If you have great marketing, you don't need a great sales guy because the marketing takes care of a lot of it. But if you have great branding, you don't even need great marketing. Right.
Branding is everything, man. All right, guys, out here in Miami with Jay Monopoly. Thanks for coming on, man. Appreciate you, my brother. Long time coming. Absolutely. You look like Miami with your fit.
Yeah, that's what I was going for, bro. That's what I was going for. But you're from New York. Originally from New York. Been out in Miami for the last four years, bro. But it's hard to leave Miami, man. Everything's over here, bro. I love it over here. Love it. So New York or Miami? I pick Miami all day. Wow. Miami all day, no question. Over New York City? Over New York City. Damn.
No question. Is it because of the weather? The weather, the women, you name it. Yeah. I did hear the woman. Yeah, if you like Latinas, out here is the spot to be. Yeah, yeah. What do you like? I'm with the Latinas. All right, perfect, perfect. Oh, he's cuffed up. I can't ask him those questions. Yeah, seven years in, man. I love it, I love it. What about you? Are you single out here?
it's complicated that's what i hear every time i talk to a guy in miami yeah it's complicated man um when you moved here though you started doing much better in business wise yeah man um i was already i've lived everywhere man so i lived in la before i've lived in la i've lived in houston san diego new york tampa orlando you're young for all these cities
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Chapter 2: Why is branding more powerful than marketing?
I was in the military for a little bit, so I moved around a lot. But I moved here straight from Tampa. I lived in Tampa before I moved to Miami. And the minute I got to Miami, man, it's crazy. It felt like my business just took off. And it wasn't because I was doing anything different. It was because everyone that I needed was here.
There was somebody who I needed for whatever business I was doing, I needed. And I met him here. It was crazy. I feel that. And you're in crypto. Like, so am I. And a lot of crypto people out here. Yeah. And I moved here 2020. So you already know. That was when, like, everything was really started to boom in crypto. So I made a ton of money living here, bro.
Miami was, like, the capital of the world in crypto that year. Yeah, that year. A lot of people don't remember this, but... If you had money that year, I remember this. I was making crypto money this year. You used to be able to go to the club and pay in crypto. Yeah. And all the yachts used to be able to pay in crypto and stuff like that. People were buying watches in crypto, houses in crypto.
What a time to be alive. It's coming back. I think another bull run is due soon.
That's what everybody keeps saying, man. I'm sitting tight waiting for it.
This week's been rough. I wouldn't look at your portfolio right now. I'm waiting for it. Down like 20% this week. But what else do you do? I know you got some real estate too, right? Yeah.
Man, so I really started off with real estate. I started off wholesaling properties. You know what wholesaling is?
Yeah, you basically flip it.
Yeah, so flipping paper. I started off wholesaling, man. I made my first seven figures wholesaling properties. And then in 2020, everything went to shit. Everything went to complete shit because I had to close down my office. I had 15 employees in the office. They forced me to close it down. And I started to learn how to make money online from there. Right.
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Chapter 3: How did moving to Miami change Jay's business?
Networking, I think, is, and I'm sure you agree, bro, you never know who you're going to meet. I met Christiana through networking with my boy Orlando. And through her, I ended up doing business with you a few years ago.
Yeah.
And now we're here. You know what I'm saying? So it's like one conversation could really take you to the next level. So I personally network by hosting events. I love curating an environment where there's winners around. You know what I'm saying? Where people are talking about money. Because a lot of people can't get that where they're at. So people fly in for that. You know what I'm saying?
But my biggest thing when it comes to networking, and I'm sure you probably would agree with me on it, is... I never try to talk about myself. I kind of more so want to know what the other person has going on. Because the more I know what you have going on and what this person has going on, the more I can connect pieces. You know what I'm saying? And that's how I've always made my money.
I consider myself like a professional peace connector, dot connector. No, that's how I make my money. Dan Fleischman, too. I learned that from him. And you wouldn't know how to connect. You wouldn't know what that's to connect unless you're asking people what they got going on, what their problems are. Because you're like, okay, cool, this person has this problem.
I know this guy who had the solution because I asked. Not because they just stood there talking to me and listening to me the whole time. It's because I was listening to them the whole time.
So now I know what to do. No, it reminds me of this guest I had on yesterday. Do you know George Stortzev?
yeah yeah yeah so he's come on and that's what he's doing so he's had a thousand consultation calls with people doing 25k a month plus so his network after four years of doing that's just insane wow so he could piece anything you want that's amazing that's that's smart no it's smart as fuck but think about that in five ten years because those kids will all be doing 100k a month a lot a lot of them by then
100%. And it's crazy you say that because I started doing events in 2018. And at this point, I didn't really have a big brand. Like my business was going good, but my brand wasn't really there. So I would only get like 25 people, 30 people to show up. You know, fast forward to 2021, I've had events with 800 people. Damn. Yeah. But it's crazy.
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Chapter 4: What are effective networking strategies?
What do you usually do? Thursday nights. Nice. Yeah.
And you usually do like a... Like a bar or... A bar, stuff like that. Or like somewhere, a lounge. So I got these... I basically do kind of the same thing, but there's a lot of clubs out here in Miami that don't open until midnight. Like they open at midnight. So I did my event on Saturday. It's like still a hot day. Yeah. But the club doesn't open till midnight. So I had it from two to eight.
Wow. That's smart.
Yeah. And you just did like a cash bar. Cash bar. Yeah. That's what I do. They have to spend like three to five K, which we clear every time.
Yeah. So it was, and it was a beautiful venue right in the middle of Wynwood, bro. It was, it was, it was amazing. Damn. And like, now I realize I'm like, damn, a lot of these clubs in Miami, especially like Wynwood and stuff like that, they don't open till midnight. So they're losing money the entire day. And they were just, they were, you know, Yeah, that's smart.
Yeah, Miami, you guys are up late out here, dude. Bro, it's a problem. I don't know how you guys do that shit. It takes discipline to live here, man. I'll tell you that much. When I first moved here... You got lost in the sauce? I did for a few months, man, because I was making a shitload of money on crypto. The clubs were digging crypto.
But I've never been in a city where there's something to do every single day of the week. I'm sure you've seen it before. Like in Miami, it could be Wednesday night and someone would be like, hey, bro, we're out. We're out to a yacht Wednesday night.
That's normal out here. I was kind of yacht yesterday. Yesterday was a weekend, but no, that's normal. I get invited to shit on Tuesdays out here. It's nuts, man. And it's like, what the hell? Where I grew up in Jersey, you only went out weekends and you went to the city or something. Where did you get the idea for the podcast?
I sold my crypto marketing agency and I went through that weird phase every entrepreneur goes through when they sell a company of like, what's my purpose? It's like a weird thing. Like you got all this money, you could retire. So you're like, what do I do now? And then I started this just interviewing friends and it turned into a podcast. Nice. I love the branding behind it.
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Chapter 5: How do long-term relationships impact business success?
And in the back, they would like put their Instagrams and stuff. So it was like.
No way.
They collected a bunch of party flyers, bro. I've never felt more rich in my life than being broke. And it's crazy because Australia, women outnumber men. Wow. In Australia. And us being in the military, it was nuts, bro. I never felt like more like a celebrity in my life. I would go to the bar and women would buy you drinks over there. No. I swear, bro. It was nuts.
I'd never experienced something like that before. That is nuts. Like the girls were coming up to us like, oh, let me buy you a drink. Trying to take us home, bro. That's crazy. That's like a parallel universe. Bro, it was nuts. And I went to three different places in Australia. I went to Sydney, Brisbane, and Melbourne. And it was like that in all those places, bro. Those Australian girls, man.
And it's crazy because you think Australia... Well, I don't know. I thought Australia was kind of like... I've only heard of Australia in the movies. I'm thinking desert, kangaroos and shit. Sydney is like New York City, bro.
Sydney, Australia looks exactly like New York City. Holy crap. I wonder why there's so many girls. The ratio is off over there. Yeah, bro. It's nuts, bro. There's something in the water out there. You should go out there. I've been to Melbourne and Sydney. I went in the summer and my face got fried off. Fucking hot over there. Did you enjoy it? Yeah, it was fun. Yeah, I ate a kangaroo, actually.
Your kangaroo was pretty good, bro.
Kangaroo was pretty good. Dude, I'm not going to lie.
I would eat it again. Yeah, I actually was going out of my way to find a place that had kangaroos.
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Chapter 7: How can real estate investments secure long-term wealth?
I was trying to square up with one.
I was trying to find one on the street. It was crazy. There's actually... So obviously when we went, because it was the military, there's so many rules of things that we can't do. But there was like a spot that I saw that it said you can actually pay to box a kangaroo. Yeah. It was in Brisbane. That's cool. But we weren't allowed to do it.
As Marines, because of the fear of us getting hurt.
Knocked them out. But I was like, damn. I really wanted to do it. There's a lot of places that I visited in the military that I go back to see as a civilian to make sure that it was actually that good. Where have you gone back to? So I lived in Okinawa, Japan, which is like an island off of Japan. They don't actually consider themselves Japanese. They consider themselves Okinawan.
That's a blue zone, right?
Yeah.
People live along there. so it's like um okinawa is like the the puerto rico for japan you know what i'm saying it's technically the us but not really and um i had a great time there when i was in the military but then when i got out i was like was it really that fun or was it just because i had nothing to do so i went back in 2020 and it was even more fun wow because you had money now
yeah because i had money and there was a lot of spots in in okinawa japan whereas marines we weren't able to go like there was this place called naha we were never able to go there past past uh i think 8 p.m so what is that a bar no not like a whole city oh it's a whole city that we weren't allowed to be in after a certain time and then i went there um i think 2020 right before the pandemic i went there and uh i saw why we weren't able to go there bro it was
hurt man it was crazy there's a all the cruise lines stopped there ah so a bunch of like people from all different countries are there it's nuts yeah they party till like six in the morning i thought i see why see why the u.s military didn't want us here it makes a lot of sense those japanese people will be partying yeah bro i didn't know that yo they drink drink bro oh oh sake right yeah i like sake actually they drink crazy over there bro i'm a fan of sake i don't drink anymore though you don't drink at all no do you
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