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Digital Social Hour

From 1 Shop to 650: Crash Champions’ Epic Growth Story | Matt Ebert DSH #1352

Thu, 24 Apr 2025

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From 1 shop to an incredible 650 locations across 38 states, Matt Ebert's inspiring journey with Crash Champions is nothing short of extraordinary! 🚗✨ In this episode of the Digital Social Hour, Sean Kelly sits down with the founder of one of the fastest-growing collision repair networks to talk about the secrets behind his success, the future of EVs, AI’s impact on the industry, and why blue-collar careers are making a BIG comeback. 💪 Discover how Matt turned a small-town start into a nationwide success story, the challenges of modern car repairs (hello, 3,000 microchips per car! 🤯), and what it takes to lead a team of over 11,000 employees. From fixing wrecked vehicles to shaping the future of collision repair, this episode is packed with valuable insights and laughs. 💬 Join the conversation about the resurgence of blue-collar work, the rise of self-driving cars, and how AI is transforming industries. Don't miss out—this is a story you NEED to hear! 👉 Watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀 CHAPTERS: 00:00 - Intro 00:27 - Crash Champions Overview 04:59 - Aries Insights 10:00 - Kinsta Hosting Review 11:00 - Sleep Importance 14:58 - Notion Mail Features 16:56 - Blue Collar Industry 20:33 - Earnings Discussion 22:00 - School Grades Reflection 23:57 - Auto Body Business Journey 27:30 - Automation Impact 31:06 - Self-Driving Cars Future 35:40 - Future of Crash Champions 38:30 - Outro APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Matt Ebert https://www.instagram.com/mattebertcc/ SPONSORS: AIRES TECH:  https://airestech.com/ INSTA:  https://kinsta.com/dsh NOTION: https://www.notion.com/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ The views and opinions expressed by guests on Digital Social Hour are solely those of the individuals appearing on the podcast and do not necessarily reflect the views or opinions of the host, Sean Kelly, or the Digital Social Hour team. While we encourage open and honest conversations, Sean Kelly is not legally responsible for any statements, claims, or opinions made by guests during the show. Listeners are encouraged to form their own opinions and consult professionals for advice where appropriate. Content on this podcast is for entertainment and informational purposes only and should not be considered legal, medical, financial, or professional advice. #skilledtrades #bluecollareducation #howtomakemoney #bluecollarcareer #tradejobs

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Chapter 1: Who is Matt Ebert and what is Crash Champions?

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All right, guys. Matt, founder of Crash Champions here in Las Vegas. About to be a fun week, man. Yeah, I'm excited to be here. Thanks for having me. Absolutely. We've got WrestleMania. Fun event, right? I've never been. I've never been live either. So be excited to see it. Yeah, we'll see what happens out here. Could you talk about Crash Champions?

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Explain for people that don't know what that is, your company.

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sure collision repair company um you know i was i'm the founder so been at it really my whole life um started with one shop and then in the last five years grew it across the country so today we're 650 locations across 38 states impressive man A lot of collisions these days, right? Always.

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You know, everybody thinks that the cars are getting better and not going to wreck anymore, but they still do.

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Man, I've seen some crazy ones lately in Vegas. Oh, yeah? I think Vegas just saw this article, the most expensive state to own a car. Oh, wow. Because of the insurance and everything.

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Yeah, there's definitely something to cities where you can... A lot has to do with speed. So like the number one kind of metro as kind of accident per individual or driver is like Portland because it's a metro, but also can get up to... pretty decent speed around there. So, um, combination of a lot of cars, congestion and speed usually equals lots of accidents. That makes sense.

Chapter 2: What are the most common vehicles and accident trends at Crash Champions?

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What's the most repaired vehicle you see at Crash Champions? Uh, Toyota Camrys are the one we see the most. And I think that's probably because it's the most sold in the U.S. It makes sense. So the top three kind of go that way. Toyota Camry, Honda Accord, F-150. Those are the most sold, too, every year.

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That makes sense from a sheer numbers point of view. Yeah. What about electric vehicles? You see a lot of those?

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We do. The thing about electric vehicles is they're... Everybody might not know this, but they're a lot heavier. So kind of laws of physics, when they get in a wreck, it's usually more damage because they're a lot heavier. I didn't know that. Yeah, the weight of the batteries mostly. You don't have the engine and the drivetrain, but the batteries weigh so much. So...

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You know, anything heavier hitting something causes a lot more damage.

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Chapter 3: How do electric vehicles impact collision repair?

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That makes sense. Just being totally objective. We don't have to piss anyone off here, but who gets in more accidents, men or women, just based off your statistics and data?

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The stats say men. Okay. And it's probably because the other stat is men drive a lot more miles. So the odds go way up because of men. Yeah. So it doesn't mean men are worse drivers. Okay.

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I like that you added that in there.

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Yeah, now if you ask my wife, I'm definitely a worse driver, and she's probably right.

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Really? You're worse than your wife at driving?

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Well, I got into the collision industry because I can't drive very well. Okay. Well, and I can't see out of one eye, so that perception's kind of bad. That makes it hard to drive? A little bit of ADD, so yeah, I'm not a great driver.

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What's the, okay, do the colors of the car matter? This is kind of debated online, I see. Like, do red cars get more accidents?

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I always thought it was red. I think red cars get stolen more. But dark cars, dark colored cars get in more accidents, especially at night. It's like about 40% more likely to wreck a dark car. That's way higher. Yeah. Stick with white then. Yeah. And I don't understand at night because it's basically you see the lights anyway. Right. But.

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I wish I knew the science behind that because I think if you can't see the car except for the lights, what's the matter with the color of the car is? But dark cars are definitely 40% more likely. Yeah.

Chapter 4: What role does driver demographics and car color play in accidents?

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15, 16.

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I didn't know that. So yeah, I think in Jersey it was 16 for permit and then 18, 17 or 18 for license where I grew up.

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So I grew up in Illinois and we got our permit at 15 and then license at 16. So I... Damn. I kind of assumed every state was that way, but it's not.

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Upgrade your biology to keep up with modern technology. Protect yourself with Ares today. Click the link below to learn more. yeah that's interesting 18 huh before you could drive depends on the state yeah wow i mean even 18 is young though our brains are still forming until 26. that's true you know uh what's the most expensive vehicle you've repaired um so most expensive repair

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Uh, last year I think was a Rolls Royce that was over 90,000 to repair it. Jeez. Yeah. Now the value of vehicles, like, I mean, there's, believe it or not, some million dollar, $2 million cars out there, but they might not have, you know, they might only have a few thousand worth of damage. So it depends how you want to look at it. Did you see what happened to Tate's car, his Kona Sug?

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I heard of it. First day he drove it. And that's like a $10 million ride, I think, right? First day. Yeah. How bad was it? I didn't see the pictures. I heard about it. Probably six figures if I had to guess to fix it.

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Oh, I imagine. Is it fixable? I hope so. You just got it. First day, drove off the lot. His fault or... Who knows? You know, I don't think anyone will ever know.

Chapter 5: What are some of the most expensive repairs handled by Crash Champions?

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So you're still super busy, huh? Yeah. Damn. You're not stopping at your age. I feel like I'm 28 now. I'm still grinding really hard, but I don't know if I could do that in my forties and fifties, if I'm being honest.

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Really? We'll see. Some of it is, I don't know. If you're wired to do it as hard as you're grinding now, it doesn't. I bet you if you took a month off and didn't do nothing, you start to get an itch maybe.

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I think I'll always have the itch. Yeah. But just the energy. Because I look when I grinded when I was 18 and I worked like 16, 18 hours a day. I can't do that right now. You know, I need my sleep now.

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Yeah. Can you get it though? Yeah. See, no, my problem is I know I need to sleep. Like I watch podcasts and see, I don't know. for I don't know medically myself, but you know, I saw a podcast and I talked about anybody really is not wired to live on less than seven hours a night worth of sleep. And in fact, I think he said, if you, the number of people that really can do it,

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and rounded up and the number's still less than zero. And I'm thinking in my head, man, I've been like decades of like an average of four to five hours of sleep a night.

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And I remember a really viral interview I saw when I was younger, because I used to be a huge fan of Shark Tank, was with Damon John. And the guy asked like, how often do you, how many hours do you sleep? He's like four to five a night.

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So there's a lot of people in this, in the same boat, but medically they say it's pretty bad for you.

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Terrible. But that's the sacrifice we take, right? Yeah.

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Yeah, but it's not just the being busy. I honestly, even if I have a day off, I struggle to stay asleep. That's just me personally. You're just wired. Yeah, I wake up and then the mind starts going. You've been like that, huh?

Chapter 6: How does Matt balance work, business growth, and personal life?

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anything that wakes me up and then the mind starts going and then there's you know could maybe try to go back to sleep but that might take like an hour yeah so then you're just like let me get up and get going and for you that's your comfort and then other people see that as like you're crazy but like you're comfortable in that in that setting just working hard and working a lot

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Yeah, so I think, you know, a work ethic that gets you working those hours that you described is going to still be in you. But we'll see. We'll catch up in a decade and see if you slow down.

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I mean, physically, I know I've slowed down because I play basketball a lot. When I get injured now, it takes a few days to recover.

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Wait till you're 50.

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Wait until you're 50 and see how that goes. I mean, when I was 18, I would roll my ankle and play the next morning. Next morning. No issue.

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You know what happens is, like, you're about to get married, right, soon? Yeah, a few months. So if you guys have kids, then that's a whole new world, too, for sleep.

Chapter 7: Why is emotional intelligence important in managing a large team?

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Yeah, and I agree. I always kind of would look to her a lot of times in a circle of new people and ask her to give me her read on them on the way home, right? Yeah, she's spot on, right? Yeah, and I'll be like, really? Six months later, you'll find out. I didn't see any of that. Really? Like, no, they seem like really good people. And she would be this or that.

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And then usually she'd prove to be right. Sometimes as men, we're just too logical, right? Yeah, she's got that emotional instinct that... I mean, I've worked really hard at becoming emotionally intelligent because we've got 11,000 employees at Crash Champions. You have to have some sort of emotional intelligence to deal with the team.

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But it's definitely for me work, right, to understand people and understand those kind of things where it seems to her it comes kind of natural.

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Yeah, that's insane. That's a lot of employees for someone that didn't go the traditional education route, right? Yeah.

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I don't know. Um, there's really no way to do what we do without people. And so it's just a necessary thing. And, and I think it's a great thing because, uh,

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You know, if you think about a world where everybody is excited and nervous about AI and where the world's headed and what jobs it's going to replace or what jobs it's going to enhance or what we definitely see is in a service industry like ours or many others, like there's just not a world in the near future where... AI or robots are going to take over those, those jobs.

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And so it's kind of exciting in that, um, Our ability to do well is basically the quantity and quality of our people. If we don't have enough people.

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Chapter 8: What is the future outlook for blue-collar work and AI in the collision repair industry?

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No, I think that's part of it. I think the instant gratification. I think there's a lot of digital jobs now. People want to be influencers and stuff. I don't know. We're just not as hands-on. Like a lot of people my age, if you ask them to change a tire, I think more than 50% wouldn't be able to. Oh, I bet more.

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And I bet more my age, too, couldn't do it. But you know what? It is different today because when I was growing up, you couldn't wait to get a... First of all, I couldn't wait to drive because for me, driving was freedom. I can still remember getting behind the wheel of a car by myself for the first time without my mom and dad in the car or anybody, right?

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I could literally go anywhere I wanted to go. So a car to me was... like freedom. And I led a pretty strict childhood. So I got told, no, I couldn't do this or that a lot of times. So getting in a car and be able to go was more than just driving the car to me. But it was also like, couldn't wait to like,

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see how it worked to take the tire off, to change the oil, to, to give it a tune up, which back then the cars were simpler. Now I get scared when I open, don't worry for anybody listening. My team doesn't get scared of what the car's got going on. But if I were to open a hood and look under there, like it's so much electronics, it's so complicated. Like as a,

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As a young person, you just don't get in there with a wrench and start to work on your own car because they're way too hard to figure out nowadays.

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Yeah, all the old movies, that's how they showed them. They would get under the hood, put on a wrench, you're good to go. It's not like that anymore?

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No, I mean, because you're going to see a bunch of wires and a bunch of microchips. And I mean, here, like there's... 3000 microchips in, in a, in a car today, maybe up to a hundred computers and plus the engine. And if it's a, if it's a, you know, a gas powered vehicle plus the engine and everything else. Wow. I didn't know that.

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But back to, you know, what you asked with the younger generation, I don't, I also think there's an element of, they just don't know that there's a good living to be made at the blue collar stuff. And so we're really on a campaign to talk about it because college isn't for everybody.

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And I get the instant gratification, but I, I feel like take, for example, collision repair, there's nothing better than a wrecked vehicle, uh, And then literally with the work of the skill that you learned, in a couple days later, you've taken that what was a disaster and turned it back into a car, back to pre-accident condition again.

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