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Direct Approach with Wayne Moorehead

Winning the Post-Gig Economy with Michael Cody

23 Oct 2025

Description

Join host Wayne Moorehead as Michael Cody, COO of Genistar, reveals why the post-gig economy is direct selling's moment. Discover the three imperatives for competitive advantage, why Return on Relationship (ROR) matters more than ROI, and the four pillars of belief that drive retention. Michael's framework offers a roadmap for leveraging our industry's unique strengths in an AI-driven world.

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