Going all in with Sara Sokol

Imagine finding the one thing that can help your short-term rental business stand out from the rest? This week’s guest is Sara Sokol from Bath, Maine, USA where she has one vacation rental. She has taken her passion from her day job as a dog trainer to a new level by going all in with being not only pet-friendly but pet welcoming. Making this decision started her down a path of helping other property owners and managers who want to do the same.We talk about:The fear of niching downRemoving barriers to guests booking like pet feesOpening up your mind to be more pet friendlyUsing and creating Facebook groups that promote your nicheHelping others attract the right guestsAllowing guests to match with the right pet-friendly propertiesWhat direct booking success means to SaraHave you done one thing in your business that has made a difference to your direct bookings? I want to hear from you! Let me know what you’ve done and you might be a guest on a future episode. Apply here: https://directbookingsuccess.com/onethingCONNECT WITH Jenn Boyles:Website: https://directbookingsuccess.comFacebook: https://www.facebook.com/directbookingsuccessInstagram: https://www.instagram.com/directbookingsuccessLinkedIn: https://www.linkedin.com/in/jennboylesJoin the Marketing Hub Free Facebook Group: https://www.facebook.com/groups/marketinghubforholidayrentalsSign up to the Free Direct Booking Success Summit:https://directbookingsuccesssummit.com/CONNECT WITH Sara Sokol:Facebook group: https://www.facebook.com/groups/1043741576357003Facebook page: https://www.facebook.com/dogswelcomenorthamericaDogs welcome website:https://www.dogs-welcome.net/Website: https://www.littlewhitedogproperties.com/Email addresses: [email protected] and [email protected]

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