Episode 277 Lead Generation 101: My Interview with Sonya Eickel

Katy is in the hot seat today!! A few months back, Katy was interviewed by Sonya Eickel on the Direct Sales Success Formula. Katy dives into her specialty, branding for direct sellers. She shares her story, talks about social media platforms, and how to successfully drive leads to your products through the content you post. HIGHLIGHTS: 2:27 Katy's story of how she got into direct sales. 5:47 What Katy does and how she helps direct sellers.7:32 First steps to take when starting on social media. 10:04 BES Strategy. 14:23 Platforms Katy recommends. 16:30 Instagram strategies. 19:01 Facebook stratgies. 21:13 What are engagement posts?23:40 What are brand awareness posts? 26:39 What are sales posts? 30:50 Advice from Katy when creating content. 34:20 Staying committed to your goals. 37:54 Becoming intentional with your time. 40:12 Advice from Katy to you about your direct sales business!   Check Out Direct Sales Success Formula here: https://directsaleslive.com/How To Create An Engaging Instagram Bio download: https://chicinfluencer.com/engaging-instagram-bio-collective/Are you interested in the Chic Branding Experience? Check It Out Here: https://bit.ly/3yHqi44Since you are a podcast listener, please use the code: PODCAST50CBE This offer expires on December 31, 2024. $50 off the 1-pay and 2-pay. **Please note: for the 2-pay option, it will take $50 off the first payment, but then the 2nd payment is the full 2nd payment amount. 

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