E80: If You’re Not Selling, You’re Just Shopping

In this episode of The Other 99%, hosts Lisa Duck and Susan Larimer discuss the challenges of managing excess inventory in direct sales businesses. They explore the psychological factors that lead to over-purchasing, such as FOMO (fear of missing out), and provide practical strategies for avoiding inventory accumulation. The conversation emphasizes the importance of creativity in moving inventory, including techniques like mystery bundles, flash sales, and themed sets. The hosts also highlight the significance of maintaining a profitable mindset and making informed purchasing decisions to ensure long-term success in direct sales.TakeawaysExcess inventory is a common issue in direct sales.FOMO can lead to over-purchasing and financial strain.It's important to regularly assess your inventory levels.Creative sales strategies can help move excess stock.Offering mystery bundles can attract customers and clear inventory.Flash sales can create urgency and boost sales.Themed sets can appeal to specific customer needs.Using inventory as a fundraiser can benefit the community.Maintaining a profitable mindset is crucial for success.Generosity in sharing products can lead to customer loyalty.Chapters00:00 Understanding Excess Inventory in Business06:54 Strategies to Avoid Over-Purchasing12:44 Effective Ways to Move Inventory18:48 Final Thoughts on Inventory and Profitability39:46 Introduction and Gratitude40:15 Engagement and Community BuildingThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Interested in being a guest? ⁠Share your story here⁠Find me on social: ⁠Facebook⁠ | ⁠Instagram⁠ | ⁠lisaduck.com⁠Grab your ⁠ChatGPT Freebie here⁠Find Susan on social: ⁠Facebook⁠ | ⁠Instagram⁠ | ⁠susanlarimer.com⁠Grab your ⁠5-Step Customer Care Cheat Sheet here⁠Disclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

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